Our Core Business: Strategic Marketing, Business Planning and Venture Capital
Tel: (925) 768-1805 - Email: Turk5555@sprynet.com
Commercializing Inventions or Intellectual Property
Every day the U.S. Patent Office issues hundreds of patents for new inventions of all types. Only 3% ever make money for their inventors. 97% of the inventions either never get commercialized or fail to make money and drop out of the market within one year. Think about it, 97% of inventions are failures. The main reasons for new invention failure include poor product design, inadequate market research, underestimated demand for product, poor sales and distribution execution and rushing to market. No matter how good you think your invention is, don't make the mistake of falling in love with your invention. Loving an invention without doing your homework or a taking the time for an engagement period, like a any relationship, can make all the difference between success and failure.
Okay, so you have a great new invention--a food product, electronic gadget, piece of high-tech equipment, software application or intellectual property and you want to start making money off your new invention. Who can blame you. You've worked hard to come up with the idea, you've perfected it and you believe in your heart that your invention has the potential to make you a rich person. Hold it right there. The worst thing that you can do is rush your invention into the marketplace without taking into account the following:
| • Product concept and design | • Manufacturing and production |
| • Product proof-of-concept | • Outsourcing |
| • Product prototyping | • Packaging |
| • Product confidentiality and protection | • Pricing |
| • Product valuation | • Sales and distribution |
| • Market research | • Marketing and promotions |
| • Target market | • Staffing |
| • Size of the market | • Licensing and royalties |
| • Competition | • Warehousing |
| • Risk analysis | • Fulfillment and shipping |
| • Financing | • Customer service and support |
| • Beta-Testing | • Accounting and finance |
| • Engineering | • Legal |
We are available to assist you from concept to final design, prototyping, beta-testing, assessment and evaluation, market research, engineering, outsourcing, pre-production, production, sales and distribution, marketing and promotions, licensing and determining the best options available to you to launch and commercialize your invention or intellectual property. Available to provide a complete turnkey solution or work on specific phase of your commercialization project.
If you would like to know more or believe that we can be of assistance to you, please complete the following questionnaire:
New Invention or Intellectual Property Questionnaire
Tommy Toy
PBT Consulting
Concord, CA 94521
Cell: (925) 768-1805
Fax: (925) 676-0693
Email: Turk5555@sprynet.com
